LA Original provides a platform to showcase our diverse makers and promote locally designed, assembled, or manufactured goods through a line of LA-branded products from across Los Angeles — with proceeds supporting creative entrepreneur programs. In addition, LA Original encourages people to shop local while providing a new badge of LA pride for residents and visitors alike.
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The city of small businesses.
The city of makers.
Built by your neighbors. By owners who have LA in their DNA.
Today, many hanging on by a thread.
And yet, in spite of it all, continuing to do what they do best…
Putting their heart and hustle into making something from nothing.
With a shared goal: to create something original.
Making our lives, our neighborhoods – their own communities– better.
Every risk they take, convention they break, new flavor they make.
Every first-of-its-kind, never before done product brought to life with one thing in mind:
It’s ALL FOR US. And so now it’s UP TO US.
To help LA businesses (in person or online!)
Do something good for you, while lifting up a...
A DTLA Original. A West Adams Original. A Glassell Park Original. An East LA Original. A Silverlake Original. A Valley Original.
It’s not just a small business.
It’s a LA Original.
We welcome all shapes, sizes, colors, and perspectives.
We foster surprising new connections.
We dream up bold new worlds.
We take crazy ideas and make them real.
LA is the creative capital of the world.